Experience

The teams I’ve designed with, what I owned, and what changed because of it.

Bucket Listers

Lead Product Designer / Consultant

Dec 2024 – Present

Web, Mobile Web & App, Event Discovery

Boston, MA (Remote)

Bucket Listers helps people discover and book the best things to do in their city, from pop-ups and festivals to one-of-a-kind experiences, across more than 20 U.S. cities.

About my role

I led the design refresh as a consultant across web, mobile web and app, to lift brand perception and cut the steps it takes to buy a ticket.

Key highlights

Higher conversion from a shorter checkout

Moved date, time and ticket selection onto the experience page
Purchaser rate rose from 3.07% (2024) to 4.01% (2025), up 30.6%
3.45% in 2026 to date (as of Oct 7, before Q4), still ahead of 2024
People who use filters purchase at over 4%

Sharing across the purchase funnel

Added share points on collections, the experience page, checkout and order confirmation
Active users grew from 34,131 (2024) to 258,516 (2025), up ~657%
319,200 active users in 2026 through Oct 6, up ~23% on all of 2025

GMV growth

GMV grew from $8M in 2025 to $14M in the first three quarters of 2026
On track for $20M in GMV

Read the case study

FEVO

Consultant, Director of Product Design

Feb 2024 – Present

Site Add-on, E-commerce

Boston, MA (Remote)

FEVO is helping the world’s biggest brands reimagine online shopping by making every e-commerce site a social, interactive destination.

About my role

I led the discovery, ideation, and design of a pre-purchase experience for a direct-to-consumer platform, allowing event organizers to engage friends in discussions about attending live events.

Key highlights

4 potential beta partners on Shop with Friends’ retail

Athleta, Peter Thomas Roth, Michael Kors, and Tiffany’s
300 pieces of qualitative feedback from beta partners and testers
1 out of the 4 partners signed on for a trial run

Usability tests for ingress, poll creation, and inviting friends

Tested 4 ingress options
Resolved 15 usability UX gaps
Ingress point, polling, and inviting friends UX improvements

Read the case study

IronVest

Director of Product Design

Apr 2022 – Nov 2023

Web/Mobile App, Browser Extension, Privacy Security

Boston, MA (Remote)

IronVest is a biometric fraud prevention platform and super app that secures your digital accounts and personal data. Series A, $24M.

About my role

I designed a complete user experience across multiple platforms and devices, including web apps, browser extensions, and mobile applications.

Key highlights

Complete IronVest redesign

Built the design system and app template for the Blur to IronVest rebrand
Accelerated the redesign process by 30% through reusable components
Improved developer handoff efficiency, reducing front-end implementation time by 25%

Onboarding improvements

Decreased drop-off rate by 20% and increased 30-day retention by 15%
50% faster sign-up, even with additional biometric enrollment
Boosted user trust and security perception by 35%, based on post-onboarding surveys

More redesign wins

75% of users enrolled in biometrics upon joining IronVest
90% of enrolled users verified sensitive actions with a face scan
Masked email address usage increased by 22%
Masked credit card usage increased by 40%
Accounts with masked phone numbers increased by 18%

Read the case study

Under construction

ZSuite Technologies

Senior Product Designer

Feb 2017 – Mar 2020

Web App, Property Management Solutions

Burlington, MA (Hybrid)

ZSuite Technologies on desktop and mobile

ZSuite Tech’s mission is to provide financial institutions with innovative technology that solves real problems for specific industry verticals to grow their businesses.

About my role

I designed and developed solutions for property managers, landlords, and partnering banks, helping them collect rent and open security deposits online.

Key highlights

Complete ZRent redesign

Increased onboarding completion rate by 70%
Reduced drop-off rate during onboarding by 38%
Decreased product complaints by 60%
Reduced tenant missed payments by 61%

Secured 8 partners, $4M in transactions, and $24M in security deposits

Expanded partnerships 7x to date
$230M in transactions processed annually

Designed a new product, ZDeposit

66% of users who started an application completed and funded the account within 30 days
Reduced the number of dormant security deposit accounts by 45%
Reduced onboarding time for new partnering banks by 50%

Read the case study

Under construction

Alignable

Senior Product Designer

Jan 2016 – Feb 2017

Web/Mobile App, Social Networking

Boston, MA

Alignable is an online network where small business owners across North America drive leads, generate referrals, build trusted relationships, and share great advice.

About my role

I collaborated closely with the CEO and co-founder, who mentored me and entrusted me to design a customer-focused platform serving 3 million members monthly.

Key highlights

First-time user experience, onboarding A/B tests, and a quick start guide

78% of new users achieved over 75% profile completion
Onboarding drop-off rate decreased by 54%
71% of users have a profile completion rate above 75%
81% of new users used Facebook to complete their profiles
81% of new users received about two endorsements from other business owners
71% of new users averaged five connections and three requests per month, with 83% retention after two weeks
75% of new users spent 2-3 minutes per day on the platform, logging in every three days
64% of existing users used Facebook to add around two endorsements and found two mutual connections

Improving the Main Street Insights knowledge exchange

Article engagement increased by 45%, with articles read per user rising from 1.3 to 3.2 within 30 days
Article sharing on third-party platforms grew by 59%

Read the case study